Social responsibility

LUMENE’s partnership with Espoo Girls’ House – a nonprofit organization run by the NGO Loisto Settlement – providing resources, support, and a safe space for women and girls of all backgrounds – spans nearly 10 years. From financial support to product donations, beauty workshops, and outreach trips, LUMENE has supported Girls’ House mission of providing readily available cultural and gender sensitive youth work, while hoping to empower women and girls to find their own vision of beauty.

For example, annual visits to the Lumene Group HQ aims to provide the girls with insights into the cosmetics industry and future career possibilities, while giving them the confidence to pursue their own path.

Lumene’s collaboration with Espoo Girls’ House has been characterised by a sincere commitment to our girls’ wellbeing, fostering an environment where they feel valued and empowered to explore their potential.

– Sonja Puolakka, Espoo Girls’ House

LUMENE’s official collaboration with Helsinki Pride supports Pride movement goals and measures, the purpose of which is to eliminate inequalities inherent in culture, language and the structures, values and norms of society. By supporting the year-round efforts of the Helsinki Pride community, LUMENE aims to contribute to the ongoing work for the rights, inclusion, and well-being of individuals belonging to all sexual and gender minorities.

Through this partnership, we are reaffirming our dedication to using our platform and voice in the beauty industry to advocate for positive social change and acceptance.

Everyone has the right to be seen, heard, and accepted as themselves.

– Maria Holmlund, Vice President of Marketing at LUMENE

Our social responsibility activities have centred around supporting well-being and mental health in recent years. We organize ongoing product donations to different charities across our markets to recognize the amazing work charities and organizations do and to help people in need.

Lumene Group began collaborating with Kotimaanapu (Charity Finland), donating 54 used laptops to support the remote studies of young people in Finland.

After the Russian attack on Ukraine began at the end of February 2022, the Lumene Group took immediate action to support the children and families of Ukraine, donating €100,000 through UNICEF. Since then, the company has continued to provide hygiene and cosmetics products to Ukrainian families through various NGOs both in Finland and in Ukraine.