IDA WARG Beauty

Your beauty bestie, making moments lovable.

Meet your new beauty bestie!

At IDA WARG Beauty, we believe beauty should feel as good as it looks. We are a Swedish beauty brand creating effective, feel-good products that deliver results you’ll love – every day.

Our range includes hair care, self-tan and body care with high quality ingredients and delicious scents. Beautifully wrapped in playful designs, our products will take your self-care routine to the next level.

Always 100% vegan.

PRODUCT CATEGORIES

Self-Tanning

Self-tanning products that give the skin a sun-kissed glow. The products are easy to use and adapted for different needs containing DHA that continues to develop for 12 hours. The products are 100% vegan.

Hair care & styling

Hair care products in nine series specially adapted for your hair’s different needs with high-quality, nourishing, and moisturizing ingredients to achieve balanced, healthy hair and professional results at home. The hair assortment also includes several styling products. All products are 100% vegan.

Body care

Body care products in different series specially adapted for different needs with effective and active ingredients. The products are 100% vegan.

Our Values

Positive

We radiate proactive, good vibes, always eager to share our joyful approach to beauty. Our mission is to inspire and uplift, creating a positive impact in every interaction. We’re here to ensure you feel fabulous and confident, every day.

FRIENDLY

We are your welcoming beauty bestie, always including and considerate of everyone. Our goal is to nurture a community where everyone feels at home, and no one ever feels left out or alienated. Join us and be part of a warm, friendly community that celebrates beauty in all its forms.

CURIOUS

We stay attuned to the world around us. We embrace individuality and celebrate differences, encouraging you to dare to be yourself. Driven by curiosity and creativity, we are committed to making a positive impact. Always 100% vegan.

PASSIONATE

Always striving to bring the best products to our community. Our dedication and hard work reflect our deep pride in what we believe in. Together, we rise to every challenge and celebrate every success.

brand contact

John Hermansson

Marketing Director, IDA WARG Beauty

Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Strictly Necessary Cookies

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

3rd Party Cookies

This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.

Keeping this cookie enabled helps us to improve our website.